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The water scarcity in Bengaluru has become an opportunity amidst a crisis for the neighbouring states to lure IT companies to shift to their states for investments. The Kerala industries & law minister, P Rajeeve recently invited companies in Bengaluru, to his state. Rajeeve is wooing major IT companies from Bengaluru which is currently facing an acute deepening water crisis. Kerala through this, is highlighting its abundant water resources as an advantage against Bengaluru, making a clear contrast with Bengaluru’s continuing water shortage of 500 million litres daily.
Is Kerala making use of Bengaluru being in a water crisis ?
Minister P Rajeeve said that he had written to some of the Multi-National Companies (MNCs) in Bengaluru to shift their work to Kerala while claiming that Kerala has better resources than Karnataka and is an ideal place to make ones investments. He also mentioned that Kerala has a well planned water connectivity and offers all required facilities to all the companies. The minister also revealed his aim to project Kerala as the new Silicon Valley of India. While giving an interview he said that discussions are currently going with some companies on investment.
As Bengaluru faces this water scarcity crisis and various other challenges, Kerala wants to catch hold of the opportunity and shpwcase itself as the next big IT hub. The Kerala government seea potential in themself and is reportedly planning right now on the construction of 4 new IT corridors along the National Highway 66 .
What is Kerala’s goal?
While people have Bengaluru as the traditional go-to destination for IT companies in India, Kerala is now levelling up. Kerala is already on to the race of highlighting its strenghts like the tech parks in Kochi, Kozhikode and Thiruvananthapuram along with construction of smaller corridors. The state also has a very well knitted connection of transportation network like airports, roadways, railways and even ports, making Kerala an attractive destination.
Although Rajeeve refused to give the names of the specific companies they are willing to target, he did mention about the ongoing discussions and their one vision : to make Kerala a Silicon Valley style hub. They are also talking and are in discussions with the very talented and already existing group of tech graduates who will eventually help the state in achieving their goal of developing Kerala on the lines of Silicon Valley.
Kerala’s clear goal is to increase its IT workforce from 2,50,000 to 1 million within flthe next 5 years. The government has planned to achieve this goal by building the 4 new IT corridors along NH66. This carefully curated strategic move by Kerala highlights the growing competition among all the states in India and how hard they are trying to attract the IT sector. With Bengaluru facing challenges, Kerala sees an opportunity to establish itself as a major player in the Indian IT landscape.
This action has a similar approach as Telangana’s which was taken a few years ago when Bengaluru was under controversy due to its deteriorating infrastructure. In that instance, a Telangana minister had invited all the start ups to Hyderabad and promised superior infrastructure .
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