Today let us look into what’s happening in the business world regarding the top recruitments. Microsoft has snatched the top employee from Google. Shalini Pillai Banerjee has been appointed as the marketing director for the South Asia and India region by Microsoft. This move by the company could be viewed as a tactical move and is expected by the public to bring about major changes.
Shalini has worked with Google for over more than 8 years and she has been working as consumer apps marketing head for India during her last tenure. Shalini is a marketing leader with over 20 years of experience in top companies like Coca-Cola, Google, BrandIdea consultancy, and Eventus integrated management. Looking at her portfolio of professionalism ranges from the B2B, Tech, and CPG sectors. Talking about her skills it, ranges from customer management, data-driven solutions, and innovative strategy implementation. Much unknown, she is also the founder of a successful startup, related to SaaS analytics.
Shalini announced the news via a LinkedIn post
Shalini announced her new appointment through her LinkedIn through an exciting post. In her post, she said, “Thrilled to announce that I’ve joined Microsoft! After an 8-year journey, with Google, where I empowered medium businesses and contributed to shaping consumer products I am thrilled to embark on this new adventure. I am truly grateful for my time at Google and for the colleagues, I had the pleasure of working
I am excited to adopt the mindset of learning that Microsoft embodies. My focus will be on driving growth and fostering innovation in Azure, Modern Work, and Security all enhanced by AI technology. During her time at Google spanning 8 years, she initially served as the Head of Marketing for India SMB in June 2016. Later advanced to become the Head of GPay & NBU Marketing by September 2020. Her final role was, as the Head of Consumer Apps Marketing, from December 2022 to June 2024.
Shalini Pillai Banerjee has also been one of the notable speakers at the Summit held in Delhi,2023 which has boasted of a lineup of top minds across different sectors, sharing real-world insights and learnings, to build connections and collaborations that empower to make the right decisions in a new digital economy. Banerjee joined Google in 2016 and developed and managed marketing initiatives to drive customer acquisitions and experiences across Google Advertising Platforms for Small & Medium sized businesses in the Indian ecosystem.
In a nutshell, it is evident that companies should focus on skills and employee poaching has emerged as one of the major forms of recruitment over the past years. This appointment by Microsoft is it testament to the same. Employee poaching is a technique used by firms to recruit people from rival firms at competitive packages.
