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A can featuring trans influencer Dylan Mulvaney  sparked outrage and resulted in a sales slump.

Ultra-conservative pressure led to the removal of LGBTQ+-themed displays, impacting sales and upsetting the queer community.

Backlash followed a partnership with Dylan Mulvaney, yet the brand saw soaring revenue.

Criticism over a collaboration with drag queen Pattie Gonia didn't deter the brand's commitment to inclusivity.

Facing backlash for its stance on anti-trans activists,  share prices saw a slight dip.

An advert featuring a trans influencer prompted boycott calls, but the company remains in good shape.

Hiring a vice-president of diversity didn't sit well  with critics opposing LGBTQ+ equality.

Past campaigns on gender fluidity resurfaced, triggering conservative outrage.

An illustration on a van sparked a backlash from gender-critical groups.

Even Christmas ads were seen as 'woke, ' yet the brand stands strong.

A trans-inclusive advert faced ire from anti-woke groups.

Accused of politicizing products, the brand's commitment to diversity and inclusion stands firm.

Accused of politicizing products, the brand's commitment to diversity and inclusion stands firm.

Follow for More Kaushal Singh